FINIS - Financial Institutions Solution
FINIS - Financial Institutions Solution
FINIS provides the universal solution for customer-oriented database marketing and is the largest application in Europe developed with VisualAge for Smalltalk.
FINIS consists of the application components
FINIS Sales is the tool for comprehensive and efficient customer financial advice. The emphasis lies
on Customer relationships and prospective customers of the financial institute. FINIS Sales provides
event-controlled sales support through cross-selling, sales suggestions and customer assessment.
FINIS Sales displays profiles of
FINIS Marketing enables the financial institute to sell the right product in the right form of proposal
to the right customer at the right time, quickly and efficiently at low cost.
FINIS Marketing supports
With FINIS Product Construction Set the definition of new bank products for the immediate use in
the marketing and sales process is done easily - without any programming. Any information necessary for
selling a banking product - product name, type, selling conditions, types of customers etc. can be defined
and changed, thus guaranteeing outstanding flexibility and competitive advantage.
All information collected throughout the sales and marketing processes is used to characterize the customer via evaluation by FINIS Analysis, providing analysis of products, target groups, customer segmentation etc.
Since the application is object-oriented throughout, FINIS can be localized and customized, depending on customer requirements. For further information please visit our Web site or contact us:
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Siemens Nixdorf Informationssysteme AG
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